Top Industries for Global Expansion

The question of whether or not a company should expand internationally is one that executives often struggle with. How do you know which industries have a higher likelihood of global success?

5 min reading time

The question of whether or not a company should expand internationally is one that executives often struggle with. The benefits, drawbacks, and potential risks of expanding into other countries are all factors to consider before making such an important decision for your business's future success.

How do you know which industries have a higher likelihood of global success?

The natural next step following domestic expansion can be challenging to determine, especially if your company is just getting started. There's no set right or wrong answer for startups with ambitions and those wanting exposure in many different markets.

When deciding on which markets to enter for global expansion, you must consider the industry's potential success rate. This will help ensure your company does not invest time and money into a fruitless endeavour overseas.

Expansion into new markets is an important decision that should not be taken lightly. The consequences of such a bold move can have long-lasting effects on your company, so do plenty of research before taking any steps forward.

International expansion can be a risky game, but it may just pay off with the right industry and market conditions. We're going to explore some well-suited industries for global trade and discuss factors you should consider before deciding whether or not internationalising is worth doing!

Top 5 Industries that Expand Globally


There's no doubt that the technology industry is all about innovation. So it makes sense why tech companies are often keen on finding cutting-edge talent, regardless of where those people work or how they can best contribute to an organization's success (whether remotely). This particular hiring strategy works well for expanding into new countries because nowadays, there is less need to set up new entities to expand into new countries.

Tech companies are always on the lookout for new markets with high potential. One way they can find these lucrative opportunities is by expanding into countries with an emerging economy, which means there's a community of people who aren't quite as tech-savvy but will eventually become dependent upon it or even dominate its usage patterns once everything catches up.


Global expansion is often combined with reaching new markets. This includes both eCommerce companies that have to set up warehouses worldwide and physical stores in different areas. It may be necessary for some retail businesses to open more brick-and-mortar locations instead of venturing online or vice versa; however, there's no one-size-fits-all solution when deciding how best to expand internationally.


The automotive industry is a global business, and it has always seen success at an international level, where consumers are not limited to vehicles produced in their own countries.

More and more automotive companies realize the value of establishing manufacturing facilities or centres abroad. This is because they can be cost-effective, providing access to new talent pools while giving you that competitive edge and providing an opportunity for global expansion by opening up production networks across multiple countries, which will help grow your business.


Today, the pharmaceutical industry has many opportunities to enter emerging markets in the developing world. There are several factors at play here, including an ageing global population and improved access to healthcare which have increased demand for medication from these companies across all sectors--including health care providers who need supplies like medications or medical equipment.

Global pharmaceutical companies face unique challenges when it comes to expansion, but they still manage success in going international due to the high demand for their products worldwide.


There is an ongoing need for energy worldwide and a global push towards renewable resources, creating many opportunities in this industry that are ripe with potential. Developing countries have been incredibly lucrative as they continue to open up new markets abroad while also striving toward sustainable development goals at home.

The six out of ten top utilities operating today either operate internationally or plan to do so within five years, giving them a firm footing.

Globalization has been a significant player in the energy industry for years. However, some countries don't allow international competition, which makes expanding globally complicated- but it can be well worth solving this problem if you are business is in the energy sector.

Other Industries For Global Expansion

There are many more industries that offer expansion benefits.

That's the thing about global expansion, though - it can make sense for any company in almost any industry. Whether or not this is a good idea depends on your goals and how ready you are to take on challenges head-on!

Things You Should Be Asking Before Expanding Globally

As you may know, there are many factors to consider when deciding whether or not expanding into a new country is right for your business. These considerations include cost and benefit analysis of the process and understanding what other companies in similar industries with different experiences have done before making this decision.

Are there market opportunities?

The markets you want to enter must be researched before taking the next step.

If it seems too overwhelming, don't worry! You can use services like Employer of Record, which will give some insight into your new territory without the expense of setting up an entity in that country or region.

Do you understand the government regulations and taxes in the new country?

How a country's economy operates can impact the ease of doing business in that specific region. For example, some economies are more friendly than others regarding taxes and regulations for entrepreneurs because they have less red tape involved with starting or running their own company; however, this is not always true, so you should do research first before deciding on expanding into another nation.

Who will work in your new country?

The best way to find a country that will be the right fit for your business is by considering what kind of labour force and qualified professionals you can employ. This may mean doing some research on local talent or whether there are people in an already existing office with necessary qualifications, as well as how much time they would need before being able to take up their new position full-time - all things which should help determine where this relocation takes place.

Will the global expansion be a distraction?

Global expansion is not a simple decision. The right time for your company to take on this challenge will depend heavily upon what stage of development you are currently at and any significant issues facing homes in that country. Still, it may be complex if all resourcefulness goes into running things at home instead of abroad. There's no way around giving global operations their full attention without neglecting something important or sacrificing quality control.

Are you financially prepared to grow globally?

There are significant costs involved in opening a business across borders. Risks can be mitigated with proper planning, but before you start reaping the rewards of your expansion, does the financial aspect make sense for this venture?

Why Should You Expand Globally?

Global expansion is always an exciting time for any business, but it can be even better when you know what benefits the process brings.

Opportunities For Growth

Expanding into new countries is not always easy, but it can be the key to success for your company. This especially rings true if you are located in less populated regions that confine what services or products one has access too- leaving room only on an international level.

More Brand Recognition

The desire for global recognition is not a new phenomenon. Expanding your business into other countries can help you become more well known and respected in the industry as it will allow people from around the world to know about what you do best.


The world is a prominent place, and it can be challenging to know which country will have the best economy at any given time. But by diversifying your business across multiple countries, you're sure to find yourself protected from severe downturns in one area while still enjoying healthy growth elsewhere.

Enter New Markets

Entering new markets is a great way to grow your business and increase profits. This can be especially true if you are expanding into emerging countries where there may not yet have been the demand for what you offer but soon will become very popular among others who want this product or service.

Access to Utilities and Raw Materials

Manufacturing companies are often faced with the problem of not being able to source materials or utilities locally. To get around this issue, some manufacturing firms will expand into other countries to access raw material and utility needs that aren't present at home - especially if they're expensive.

Business Friendly Countries

The decision to move your company's operations abroad is not taken lightly. However, those looking into new countries with business-friendly regulations may find that the tax rates or red tape in these places can also help you thrive.

Access to foreign talent

Global expansion is a great way to find new talent and add diversity to your company. You can bring in researchers, executives or professionals from other fields that will help grow both themselves and their area of expertise by adding something unique with this diverse background that could give you insights never thought of before, so it's worth looking at hiring locals too.

Save Money

It does not need to be at a loss when you expand your business. You can take advantage of more affordable property values or an economical labour force, for example; this will allow lower costs, which may translate into cheaper products and services offered on the market.

Companies that want to expand globally face many challenges. But with the help of an Employer Of Record (EOR), these problems are more accessible than ever before! You can set up business in a new country and follow local compliance - so you can focus on growing the company rather than worrying about it all themselves.

An EOR like Auxilium handles legal compliance and payroll, so you don't have to. Working with an EOR allows you to test out your new market without legally registering your company. This also means that once the expansion is successful, it can expand even more rapidly by hiring employees in other countries where there's no risk yet due simply because they're not fully established or recognized internationally.

Speak to one of Auxilium's global expert consultants today to find out more about how employer of record services can help you grow your global footprint.

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